NEW ADDO PLAY OFFICE REVEAL

On 21st June 2019 we moved into our brand new offices. Take a look below at our video where we reveal all.

ADDO WINS 6 LOVEDBYPARENTS 2019 AWARDS

We are super excited to have won 6 LovedbyParents Awards 2019 including a platinum award for our Out of the Box Amazing Aqua Playmat in the Best Art category. Here is a summary of all of our 2019 wins: PLATINUM Best Art Toy = OOTB Amazing Aqua Playmat GOLD Best …

NEW OFFICE SNEAK PEEK

As one door closes, another one opens. On 21st June 2019 we moved into our brand-new offices. Take a sneak peek below.  

ADDO WINS 2 AWARDS AT RIGHT START AWARDS 2019

Addo Play are super excited to announce we have won 2 awards at the Right Start Awards 2019 for its Nick.Jr Ready Steady Dough Super Duper Dough Set and Snuggle Buddies Friendship Bunny. Details of which specific award (Gold, Silver, Bronze) will be announced on 3rd October 2019. Winning 2 …

What makes Addo a global toy company with a difference?

Come join the journey and find out by watching our new Company video. Addo. Inspiring Play

Addo at Distoy 2019

This year at Distoy, Addo Play will again be showcasing its Autumn Winter lines in their ‘inspiring play’ showroom at St Ermins Hotel (Room 114) from the 28th -31st May. As well as exhibiting key new products from core brands such as Pitter Patter Pets, Nick. Jr Ready Steady Dough, Busy Me, …

ADDO PLAY WINS GOLD AT DADSNET AWARDS 2019

Addo Play are thrilled to announce winning 4 awards at The Dadsnet Awards in April 2019. GOLD: Nickelodeon Experimake Explosions & Eruptions in the Best Science / STEM Toy category SILVER: Out of the Box Foil & Sequins in the Best Arts & Crafts Toy category BRONZE: Be My Baby …

Addo announces bright future for Early Learning Centre

  As part of a group acquisition we are delighted to announce the Early Learning Centre (ELC) will be joining the Addo Play portfolio of brands. Mary Price Co-founder & CEO of Addo Play said “We cannot wait to utilise our expertise and start working on product sourcing, development and wholesale to modernise this great …

Addo Play and The Entertainer release Limited Edition toys designed by children!

What could be more exciting as a child than designing your own toy and seeing it being sold in the UK’s fastest growing toy retailer? Well that is exactly what the team at Addo Play thought when they approached The Entertainer marketing team about a competition idea at the end …

Addo Play Announces Exclusive Agreement with Toys”R”Us Canada

The retailer has announced a multi-year exclusive supply agreement with Addo Play Limited, a vertical division of The Entertainer UK Limited.  The multi-year deal is expected to significantly step-up Addo Play’s global trading footprint, making Toys”R” Us Canada a pivotal part of the UK start-ups growth trajectory and plans.  Melanie …

Addo Play Win Six Loved By Parents Awards

Addo Play are thrilled to announce winning several Platinum Loved By Parents Awards for the Busy Me Electronic Cash Register and the Out To Impress Make Your Own Cat Cushion. BEST INTERACTIVE TOY 1-3 YRS Addo Play Busy Me Electronic Cash Register – Platinum BEST INTERACTIVE TOY 3-6 YRS Addo …

Addo Play Company Profile in Toy World Magazine

Resonating globally Founded in April 2015 by Mary Price, a self-confessed ‘retailer at heart’ with a background in toy buying for the likes of Woolworths, and David Martin, who spent 13 years in sales and marketing at Mattel before moving to Mega Brands, Addo Play has grown into an internationally …

Addo Play win big at Nickelodeon UK Achievement Awards

Addo Play along with The Entertainer have won big at the Nickelodeon UK Achievement Awards. The awards celebrate both Nickelodeon UKs retail and licensing partners and eight awards were presented at the ceremony on the 8th of June 2018 in London. Addo Play and The Entertainer were awarded ‘Outstanding Partner …

Our Tiny Adventure

A little inspiration can go a long way and after Addo’s Head of Creative, Teresa Hookins, visited Bekonscot model village on a family weekend, inspiration came when she caught site of the smallest The Entertainer toy shop. The original The Entertainer store has been on Beaconsfield high street for 37 …

Addo Showroom has a Makeover!

This year both our UK and HK showrooms had a makeover. Addo’s creative team put their heads together and orchestrated a stunning redesign. The showroom has been customized into recognisable categories, using striking upto date colours, sympathetic to the product and packaging design. The entire Addo team worked effortlessly to …

Addo Play Win Platinum in the Loved by Children Awards

Addo Play are pleased to announce winning Platinum in the Loved by Children Awards 2018. The winning item was the Nick Jr. Ready Steady Dough Supreme Ice Cream set in the Best Art or Creative Activity category. Amelia Naylor, Product Development and Marketing Executive at Addo Play said of the …

Mary Price and David Martin Launch Addo Play

Addo Play is a new UK-based, privately funded international toy company, launching this month from already established offices in the UK, Europe and Hong Kong. Mary Price and David Martin, who have formerly worked with major toy players including Mega Brands, Woolworths and Mattel, are co-managing directors of the company. …