About us

Addo Play is a British toy company.

Addo Play is a British toy company. Our toy story started in 2015 with David Martin and Mary Price who had a vision to create a new fresh toy company which would inspire hundreds of ways to play, every day.

We aim to create intelligently designed, safe, trustworthy toys at outstanding value.

Children are at the centre of everything we do. Attention to detail is paramount from the toy itself to the attractive, clear and informative packaging.

Addo Play is driven by an ambitious team of staff whose passion, ethics, energy and sense of fun are channeled into the wide range of products we create.  Our UK retail partner is The Entertainer. Visit the TheToyShop.com


Our Brands

Our rapidly expanding range of brands includes several licensed ranges, multiple craft brands suitable for different age groups, role play, soft toys, science, dough, makeup and water blasters.

Our toys encourage creativity, imagination, fine motor skills, nurture, STEM and other key play attributes.

To view the full range please visit the shop.


Liquid Lava Putty Magnetic

Following recent articles in the press we would like to assure our customers that the Liquid Lava putty sold by The Entertainer is safe. Addo Play who manufacture this range take product safety very seriously. These products are tested by an accredited independent test house according to both European and ...


Welcome to the customer support page. We value our customers, and want to ensure our little customers enjoy their toys.
Here you can find downloadable instructions, manuals and activities. We can also keep you updated with upcoming competitions and entry details.

Contact Us

Looking to talk to a member of our team?

Please contact us us by clicking on the button below and one of our team will get back to you.