March 2023

Addo Play launched their new Caring for the Future campaign both on product and packaging but on their company website. ‘Caring for the Future’ is a commitment to making the planet a better place for every child, future generations, and the global communities they work with.

Our strategy aims to deliver this commitment through three pillars: Sustainable Design, Responsible Operations and Community. With focus on our three sustainability pillars, our ethos is all about Caring for the Future through sustainable design and awareness.

Key information can also be found on our sustainability journey, yearly highlights, product, and packaging case studies as well as well as our policy and guideline documents plus partnership and collaborations.